Student Development Program

The Department of Advertising and Marketing Management, in collaboration with the Department of Mathematics, Patna Women’s College, organized a Student Development Program in association with the International School of Business & Media (ISB&M) on 14th October 2025.
The session was conducted by Prof. Arpita Roy, Director, ISB&M Kolkata. The Speaker brought valuable real-world insights to the discussion.
She focused on the theme “Industry – The Way Forward,” where she highlighted the growing need for adaptability, analytical thinking, and communication skills in today’s dynamic business environment. She also emphasized how students can bridge the gap between academic knowledge and industry expectations through continuous learning and skill enhancement.
The seminar proved to be highly informative and engaging, motivating students to prepare themselves for future professional challenges and to develop a forward-thinking approach toward career growth.